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Agri Aware News

Agri Aware Farm Walk and Talk 2020 set to focus on sustainability

25/2/2020

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Pictured at the launch of Agri Aware Farm Walk 2020 are 5th year Wesley College Students, Sophie Doyle Smyth, Christopher Bailey, Rachel Patterson, Avalily l’Estrange, Ethan O’Connor and Sophie Tanner Wall with Katriona Kinsella of The Farmers Journal, Liam Herlihy Chairman of Teagasc, Alan Jagoe Chairman of Agri Aware, Marcus O’Halloran Executive Director of Agri Aware and Dr Bridget Lynch UCD School of Agriculture. Picture: Patrick Browne
Over 3,000 Agricultural Science secondary school students will swap their school books for welly boots this March to take part in Agri Aware’s Farm Walk and Talk 2020 series.

The event series which takes places from March 2 to 13 will focus on the sustainability of Irish agriculture and will allow students gain a practical insight into Irish farming through a range of hands on visits to Teagasc farms, UCD Lyons Farm and the Irish Farmer’s Journal Farm.
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As improving sustainability in Irish agriculture is the key theme of the 2021 Agricultural Science project and central to the new syllabus, Teagasc experts and key patrons will be on hand to inform students of the activities Irish farmers are undertaking in order to reduce their carbon footprint and make their farms more environmentally and economically sustainable.
 
From examining soil profiles and viewing new technologies to watching cows being milked and comparing different breeds of sheep, the Farm Walk and Talk series is an unmissable experience for Leaving Cert Agricultural Science students who want to experience real life on a farm.
 
The fun and educational events include presentations from Teagasc lecturers as well as a variety of Agri Aware patrons who provide industry and curriculum linked talks. Dairygold, Glanbia, Aurivo, Arrabawn and Lakeland Dairies will give informative talks on the Irish dairy industry, while Slaney Meats, ABP, Dawn Meats, Kepak and Truly Irish will be on hand to educate students about the Irish meat sector.
 
 
Speaking at the launch of the Agri Aware Farm Walk and Talk 2020 series in UCD Lyons Farm today, Agri Aware Executive Director Marcus O’Halloran said:
 
“As sustainability is a key component of the new Agricultural Science syllabus we felt it was only right to make it a focus of Agri Aware Farm Walk and Talk 2020 which has become a major event highlight of the Agricultural Science calendar over the last number of years.
 
“The events are a brilliant opportunity for students to engage with industry experts and Agri Aware wouldn’t be able to facilitate them without the help of Teagasc, UCD, IASTA and our patrons from the agri-food industry.”
 
Agri Aware chair Alan Jagoe added: “We are delighted to host over 3,000 students at these events nationwide which we believe are key to giving young people an accurate insight in to farming and enticing them to consider a career in the diverse Irish agri food sector.
 
“For many students this will be their first time ever stepping foot on a working farm which will help in increasing awareness of sustainable food production and bridging the gap between young consumers and producers.”
 
 While Teagasc chair Liam Herlihy stated that Teagasc colleges and research centres are delighted to once again host students as part of the Farm Walk and Talk series.
 
“It’s a great opportunity to showcase the sustainability of Irish farming and to highlight the actions being taken on farms to protect our water, to reduce our greenhouse gas emissions, and to encourage biodiversity.”
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Agri Aware and Alltech join forces to launch AgCredible Academy

10/2/2020

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Agri Aware and Alltech have come together to run a joint initiative called the AgCredible Academy.

​The programme, which will run over the next 12 months, will consist of a series of workshops and brings together over 50 prominent members of the farming community.

​Participants will receive a monthly ‘toolbox’ that will help in creating content for their social media channels to promote positive, coherent and accurate messages about Irish farming and agri-food.

This programme will enable ambassadors to effectively communicate and promote Irish agriculture to the consumer and share the best stories possible to help bridge the gap between producers and consumers about how Irish food is produced.
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​“Both Agri Aware and Alltech are providing the necessary education to influential people from the agriculture community to enable them to share their positive everyday farming stories to the general public,” said Deirdre O’Shea, Agri Aware Executive Director.

“There are no better experts than the ones in this room who are the farmers. The message must come from individual farmers to make it credible.”

“It is our responsibility to educate people in Ireland with the truth about farming from every sector involved in agriculture,” added Cathal McCormack, Alltech Ireland Country Manager.

On Friday, February 7 Agri Aware and Alltech hosted the first AgCredible Academy workshop on animal welfare in Alltech, Dunboyne Co Meath. Over 50 AgCredible farmers gathered to listen and engage with speakers - legendary GAA broadcaster, Mícheál Ó Muircheartaigh, communications expert, Gemma Smyth and well-known vet Tommy Heffernan (Tommy the Vet).

Mícheál Ó Muircheartaigh spoke to participants about how the GAA helped bridge the urban and rural divide and how farmers must be empowered to do the same. Gemma Smyth informed the group about how best to deal with negative comments online and how to communicate agriculture’s message, while Tommy the vet spoke about the importance of being honest and factual when it comes to animal welfare.

Participants then took part in discussion groups where they talked about how they feel agriculture and farmers can enhance the communication of their message. Two more workshops will take place in the summer and autumn focused on environmental sustainability and human health.

Alltech and Agri Aware are both dedicated to the future of the agri-food sector. Producers and consumers have never been so disconnected about where their food comes from, and so, as an industry, it falls on us to be educators.
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Agriculture has the power to solve some of our most challenging environmental problems. We can put carbon back in the soil and forests. We can recycle nutrients and keep them out of our rivers, lakes and oceans. We can generate renewable energy. And, together, we can build a more sustainable world.





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A new decade at Agri Aware - January 2020 newsletter

3/2/2020

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From Incredible Edibles to AgCredibles, read what Agri Aware has been up to in January!
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Click the button below to listen to Agri Aware Director Deirdre O'Shea's chat with journalist Tamara Payne about the role of women in agriculture.
Women in agriculture podcast
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